Notes From All Over

What's the Point of a Discount?
What's the Point of a Discount?

What's the Point of a Discount?

One of the suppliers we see at Pour Richard's (They'll be nameless-you'll see why) has the most peculiar pricing policy. There's the 'frontline', which almost nobody pays. Then there are assorted 'discounts', depending on the quantity purchased, but if you ask, sometimes you can get that price on less quantity. There are free goods deals: 1 free case on a 5 case purchase, etc. Lastly, there is the end-of-fiscal price: crazy stuff like 6 free bottles on 6 purchased bottles.

Does a Bear Drink Vodka in the Woods? And if He Does, Why?
Does a Bear Drink Vodka in the Woods? And if He Does, Why?

Does a Bear Drink Vodka in the Woods? And if He Does, Why?

What's in a Name?*
What's in a Name?*

What's in a Name?*

*and does it still taste good if you've never heard of it?

We sell some fairly unusual wines. Among our current favorites are a red blend from Portugal, a nice fizzy Lambrusco, Italian Pecorino and Vermentino, crisp Ugni Blanc from France, and a delicious Chenin Blanc blend from South Africa. I'd give pretty good odds that most wine drinkers aren't familiar with all of those. And yet.....our customers buy these wines-and other 'unknowns'- a LOT. Why?

When Did Local Become 'Fancy'?
When Did Local Become 'Fancy'?

When Did Local Become 'Fancy'?

A Big Mac on Every Plate?
A Big Mac on Every Plate?

A Big Mac on Every Plate?

Would you Buy Wine in PET Bottles?
Would you Buy Wine in PET Bottles?

Would you Buy Wine in PET Bottles?

Marketing vs Quality
Yacht Club Soda

Marketing vs Quality

Ever have a Frostie? Bubble Up? Big Red? Probably not. Most supermarkets stock Coke, Pepsi, and other Coke and Pepsi products, so consumers don't even know they have other options.

And yet, not that long ago, there were hundreds of local and regional soda companies. Made in small batches with ingredients you could pronounce, these sodas sold because they were tasty.

Imagine. No focus groups. No major marketing campaign. No unpronounceable list of ingredients. Just soda that tastes good enough to drink.

Prohibition Hangover?
Prohibition Hangover?

Prohibition Hangover?
You probably think that Prohibition ended with the signing of the 21st amendment in 1933? It's true that you no longer need to make gin in your bathtub, sure, but Massachusetts' Blue Laws, a hangover from either Prohibition or our Puritan ancestors -maybe both?-have us wondering just how 'free' we are to consume alcohol in this state. For example, you are definitely NOT free to try a sample of wine at a Whole Foods event.

How Crafty is Your Craft Spirit?
How Crafty is Your Craft Spirit?

How Crafty is Your Craft Spirit?

The craft distilling scene has exploded in the last few years. It seems like every week we hear about another new gin, rum, whiskey. They're from Vermont. Texas. Virginia. And many are right here at home: we sell Bully Boy from Southie, Wire Works Gin from West Roxbury, Privateer Rum from Ipswich, and too many more to list. They are great, authentic, and interesting spirits. They are at the heart of our 'Never Drink Ordinary' credo.

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